Price. Sell. Paint.
Have you ever had questions about how to price, sell, or produce paint jobs profitably? Jon Bryant & Michael Murray use their combined 30+ years of experience in the painting industry to dig deep into finding the tools, tactics, and tricks to help you succeed. Sometimes they bring on industry leaders and experts to help break it down.
Episodes
64 episodes
The Real Reason You’re Not Winning Painting Jobs
Most painting contractors lose jobs before the estimate even begins. In this episode of Price. Sell. Paint., Jon and Michael break down how to start estimate appointments the right way, from the first call to showing up at the door.If yo...
The Sales System That Separates $1M vs $10M Contractors // Dave Scaturro
Most painting contractors think sales is about pricing or skill but the real difference comes down to systems, follow-up, and relationships.In this episode, Dave Scaturro from Alpine Painting breaks down how they scaled into a multi-divi...
What to Do When a Customer Says No (Sales Tips for Painting Contractors)
In this episode of Price. Sell. Paint., Jon and Michael break down how painting contractors and sales reps should handle rejection, price objections, and ghosting during the estimating process.They walk through real scenarios from the fi...
How to Build a High-Performing Sales Team in a Painting Business // Gavin Hepp
In this episode of the Price. Sell. Paint. podcast, Michael Murray and Jon Bryant sit down with Gavin Hepp of Webfoot Home Improvements and Nolan Consulting Group to talk about what it really takes to build a strong sales team in the painting i...
How High-End Painting Contractors Sell Value (Not Paint) // Zach Kenney
High-end clients do not pay for paint. They pay for predictability, trust, and outcomes. Zach Kenney breaks down the shift from scarcity pricing to premium positioning, how to present options, and how to run an estimate conversation that actual...
Stop Pricing Yourself Out of Business // Chris Moore
Chris Moore (Elite Business Advisors) joins Jon and Michael to break down why most painting businesses don’t fail because of production, they fail because of out-of-business pricing. They talk simple ways to sanity-check your hourly rate, how t...
What Should Sales Reps Do Outside of Selling?
What should a painting sales rep be doing outside of selling the job? Jon and Michael break down where sales responsibilities should start and stop: Google reviews, managing projects, handling complaints, collecting deposits, invoicing, and fol...
Ready to Win the Job? What to Bring to Every Paint Estimate
Most painting contractors lose (or win) the job long before the customer ever sees the price. In this episode of Price. Sell. Paint., Jon and Michael break down exactly what you should bring with you to every on-site estimate if you want to sta...
How Two Day Painting Built an $8.5M, 25% Profit Painting Machine
Garrett Martell from Two Day Painting joins Jon and Michael to break down how he grew from a $10k credit card and door-knocking to an $8.5M painting company with 60% gross and nearly 25% net profit.He walks through his six–rep sales team...
The 2026 Kickoff Playbook (Every Painting Contractor Needs This)
Every contractor hits the December wall. But instead of scrambling for last-minute leads, Jon and Michael walk through a smarter strategy: reset, reconnect, and prepare.This episode covers: what sales reps should (and shouldn’t) do right...
Why Square-Foot Pricing Fails (and What to Use Instead)
Pricing painting projects shouldn’t feel like guesswork. In this episode of Price. Sell. Paint. Michael Murray and Jon Bryant break down one of the biggest challenges in the industry: pricing jobs accurately and explaining those numbers clearly...
Email, Text, or Call? How Painting Sales Reps Should Talk to Customers
In this episode of the Price. Sell. Paint., podcast, Michael Murray and Jon Bryant break down one of the most underrated parts of sales in a painting business: how you communicate.If you’ve ever had a lead ghost you, a customer misunder...
Painting Businesses + AI: What Actually Moves the Needle
AI is everywhere, but what’s actually useful for a painting business? Jon and Michael break down the tools that move the needle today: smarter route planning to cut windshield time, instant before-and-after renders that help close on the spot, ...
Beige Is Back: Sherwin-Williams’ Color Expert on Paint Colors, Trends & Winning Jobs // Sue Wadden
Sherwin-Williams’ Sue Wadden (Director of Color Marketing, 25+ years) joins Jon to break down the real driver of most paint jobs—COLOR—and how pros can use it to win more work. They cover the latest trends, how to guide hesitant homeowners, and...
What the Heck Is a CRM?
CRMs get thrown around as the “Swiss Army knife” of software but what does a CRM actually mean for painting contractors?In this episode of Price. Sell. Paint., Jon Bryant and Michael Murray break down:What a...
Hiring & Coaching Painting Sales Reps // Colin Nolan
Jon and Michael sit down with Colin Nolan of Nolan Consulting Group to unpack how painting companies can hire, coach, and keep sales reps who actually close. We cover what to look for in candidates (trophies, mindset, DISC profiles), how to fin...
How Painting Sales Reps Can Sell When the Exterior Season Is Fully Booked
In this episode of Price. Sell. Paint., Michael Murray and Jon Bryant dive into one of the toughest challenges for painting sales reps: what to do when your exterior season is already packed. Learn how to shift your mindset, position s...
Scaling a Painting Business to $10M // Matt Kuyper
In this episode of Price Sell Paint, Matt Kuyper, co-owner and founder of Harpeth Painting, reveals how he scaled the company to more than $10 million in annual revenue in just six years. Matt shares his approach to balancing residential and co...
The Smarter Way to Sell Painting Jobs
In this episode of Price. Sell. Paint., Jon Bryant from PaintScout breaks down how contractors are transforming their sales process, from quoting faster and smarter to knowing exactly when to follow up. Whether you're running solo or m...
Managing Unhappy Customers in Your Painting Business
In this episode of Price. Sell. Paint., Jon and Michael break down real-world strategies for dealing with unhappy customers in the painting business. From staying calm under pressure to knowing when a refund can save the relationship, they shar...
Why Successful Painting Contractors Start Selling Winter Early
In this episode of Price. Sell. Paint., Jon and Michael tackle a challenge every painting contractor in colder climates faces, how to stay busy in the dead of winter. They break down the strategy of selling interior and cabinet jobs during the ...
Mastering the Shift from Residential to Commercial // Chris Elliott
In this episode of the Price Sell Paint podcast, Jon and Michael are joined by industry leader and PCA board member Chris Elliott. From Army Ranger to painting company CEO, Chris shares how he built a successful residential repaint division bef...
Automate the Boring Stuff: How Painting Contractors Can Sell Smarter // Chris Kiefer
Sales not following up? Clients slipping through the cracks? This episode is for you.Jon chats with Chris Kiefer, founder of Boolean and automation nerd, about how painting contractors can use smart tools (and common sense) to tak...
Why Customers Lie, Cheat, Steal & Hide
Sales isn’t always sunshine and signed contracts. In this episode, Jon and Michael unpack the real reasons why customers ghost, lowball, and lead you on — and how painting contractors can shift the sales dynamic using proven strategies...
Selling with Colour: How Color Consults Close More Jobs // Amanda Bryant
In this episode, Jon and Michael sit down with Amanda Bryant, color consultant, interior design pro, and Jon’s sister—to talk about the powerful role color plays in the painting sales process. From how Amanda supports The Urban Painter’s sales ...